Why Food Commercials Cost Hundreds Of Thousands Of Dollars | Big Business | Business Insider

It takes dozens of people, expensive robots, and fancy cameras to bring a fast food commercial to life. But they use real food on set, so they work against the clock to film each take before it starts to wilt.

We visit The Garage in Brooklyn, New York, to see how the crew films advertisements for clients like Hershey’s, Pepsi, and Domino’s.

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Why Food Commercials Cost Hundreds Of Thousands Of Dollars | Big Business | Business Insider